Brain_fog_&_forgetfulness

Mental forecast: foggy, with a slight chance of focus

Brain fog can make familiar words and everyday details feel just out of reach. Meet with a Midi clinician to find out if it's your hormones or something else playing a role.

Why is this happening?

Frustrated person pulling their hoodie over their face after experiencing brain fog.

65%

report less severe brain fog and/or memory issues after at least 2 months of Midi care.¹

Let's get clear on what brain fog looks like

Hormone changes may be to blame

Shifts in estrogen can impact your hippocampus — the part of your brain involved in learning and memory

Person covering their eyes with their hands while experiencing brain fog and mental fatigue.

Stress and sleep take up bandwidth, too

Poor sleep and anxiety can consume mental energy, leaving less available for attention and recall.²

Book a visit to get your train of thought back on track

1/4
Frustrated person pulling their hoodie over their face after experiencing brain fog.

65%

report less severe brain fog and/or memory issues after at least 2 months of Midi care.¹

Let's get clear on what brain fog looks like

Hormone changes may be to blame

Shifts in estrogen can impact your hippocampus — the part of your brain involved in learning and memory

Person covering their eyes with their hands while experiencing brain fog and mental fatigue.

Stress and sleep take up bandwidth, too

Poor sleep and anxiety can consume mental energy, leaving less available for attention and recall.²

Book a visit to get your train of thought back on track

1/5

Reading the same sentence over and over is exhausting

Your brain still needs stimulation as you age — just not from trying to remember why you walked into a room. From hormones and sleep to stress, Midi clinicians will look at all your symptoms and build a Care Plan that will finally give you clarity.

How we build your Care Plan

Midi clinicians support you from every angle. They start by listening — then draw on the options below to build the right plan for you.

Medical professional holding a black pen

Labs & testing

View details

Labs & testing

Your clinician may look at your thyroid function; iron, ferritin, and vitamin B12 levels; and other possible factors. If necessary, a referral to a cognitive specialist will be considered.

Smiling woman eating broccoli with fork

Lifestyle coaching & support

View details

Lifestyle coaching & support

Realistic strategies around sleep, nutrition, stress, and the daily routines that make it easier to focus and remember.

Small medical patch on person's skin

Hormone prescriptions

View details

Hormone prescriptions

Hormone therapy may be considered when brain fog or forgetfulness appear alongside other symptoms, like hot flashes and night sweats.

More to explore:

What is HRT?
Hand spraying a white nasal spray bottle

Non-hormone prescriptions

View details

Non-hormone prescriptions

Your clinician can recommend targeted medications if migraines, depression, anxiety, or insomnia is affecting your daily focus.

Three different supplement capsules and gummy

Supplement integration

View details

Supplement integration

Certain supplements, like Vitamin B12, iron, Daily Brain Boost, Creatine+, or Daily Omega-3+ may be recommended to support cognitive function.

More to explore:

Shop Midi products

Real Midi Patients. Real relief*.

I never felt like myself anymore, and couldn’t keep up with the demands of being a working mom.
Megan M.
My anxiety improved significantly, my "brain fog" lifted to the point where I can finally remember words again.
Krista E.
Jeneca E
Better sleep led to less brain fog, more energy, and a happier version of myself.
Jeneca E.
 Lindsey L
The biggest shift was mental clarity. Brain fog didn’t disappear overnight, but lifted enough that felt the difference.
Lindsey L.
1/2

Covered by most major insurance**

Available in all 50 states • Self-pay visits available

Products made for brain health

Clinically informed. Research-backed. Built specifically for women.

Sources & citations

1. Based on a retrospective analysis of available electronic health records for 40,609 patients with this symptom who completed at least three Midi visits over the course of at least 60 days of Midi care between 1/1/2025-12/31/2025. Symptom severity was self-reported prior to each visit. Improvement is defined as at least 1 category level drop in severity from the prior symptom report. Changes were measured from the first to the most recent visit. Patients used a range of treatments and lifestyle strategies. Results are not guaranteed and may vary.

2. Greendale GA, et al. “Menopause-associated symptoms and cognitive performance: results from the Study of Women’s Health Across the Nation.” American Journal of Epidemiology. 2010;171(11):1214–1224.

*These real patients became Midi Ambassadors and may receive free products and/or swag. Individual results may vary.

**Midi is in-network with most major insurance providers nationwide, but coverage depends on your specific plan — deductibles, coinsurance, and copays vary and may still apply. Check your plan for details specific to you. Self-pay options are also available.

Take a cognitive load off

Midi accepts most major health plans. Book a virtual visit to get some clarity.